Monday, June 29, 2015
We all use cars to transport ourselves and loved ones from one point to another. But did you know that a Greensboro, NC car dealership recently shown that a car could deliver a message to outer space? Hyundai’s new slogan of “”New Thinking. New Possibilities”, reflects the mission of Hyundai Motor Company to produce unique possibilities to benefit the world by encouraging and developing new thinking. As part of this “New Thinking” approach, Hyundai featured the story of young Stephanie from Houston, Texas, whose father was an astronaut aboard the International Space Station. Hyundai used a fleet of cars to draw a giant, sweet message from the 13-year-old to her astronaut dad. With eleven Genesis cars and using the Delamar Dry Lake in Nevada as their canvas, they were able to recreate Stephanie’s message,"Steph (loves) you!", in big letters that spanned an area that’s more than one and a half times bigger than New York City’s Central Park.